The analysis of the spatial and temporal characteristics of urban built-up area is conducive to the rational formulation of urban land use strategy, scientific planning and rational distribution of modern urban development. Based on the remote sensing data in four separate years (1999, 2004, 2010 and 2014), this research identified and inspected the urban built-up area boundary based on the temperature retrieval method. Combined with the second land investigation data and Google map data in Jingzhou, this paper used the qualitative and quantitative analysis methods to analyze the spatial-temporal characteristics of Jingzhou urban built-up area expansion over the past 15 years. The analysis shows that the entire spatial form of the urban built-up area has been evolving towards a compact and orderly state. On this basis, the urban area-population elasticity coefficient and algometric growth model were used to determine the reasonability of the urban sprawl. The results show that the expansion of built-up area in Jingzhou is not keeping up with the speed of population growth.