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15 september 2020 19:39:41

 
Personal selling in health and medicine: using sales agents to engage audiences (BMC Health Services Research)
 


Personal selling—the use of sales agents to personally deliver messages to target audiences—is often not the first conveyance pathway that comes to mind when thinking about marketing communications in the heal...


 
244 viewsCategory: Medicine
 
Sales promotion in health and medicine: using incentives to stimulate patient interest and attention (BMC Health Services Research)
The Sandwich principle: assessing the didactic effect in lectures on “cleft lips and palates” (BMC Medical Education)
 
 
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